DTC Advertising Analytics Strategy with Ian Garlic and Brian Eberman
Brian and Ian discuss how customer centric advertising analytics can improve DTC profitability and identify customers that drive value.
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6 Ecommerce Trends to Look Out For in 2023
In this blog post, we explore the key ecommerce trends that businesses should be aware of as we enter the new year. From building brand loyalty to leveraging first party data, these trends will have a significant impact on the ecommerce industry in 2023. We’ll delve into each trend in detail, providing insight on how […]
Brian Eberman Joins Elias Crum on The Marketing Technology Podcast
Brian Eberman talks about the importance of an omni-channel approach on the “Marketing Technology Podcast”
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DTC Ads Influence Amazon Search and Sales: Zeenk’s “Halo Study” reveals causal relationship between channels
Zeenk “Halo” study shows DTC ads directly impact branded Amazon search and product sales.
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